LiveWorld is working with or has worked for the following brands:
|Campaign for Real Beauty|
Known as a hallmark in social media marketing, The global Dove Campaign for Real Beauty cause brand program included considerable online community elements. LiveWorld provided moderation, community management, and community applications to which women were invited to contribute their ideas about what constitutes real beauty. With a technology platform that included multilingual featured excerpts of women’s posts, LiveWorld community managers selected the best posts for highlighting, while moderators made sure posts were appropriate across the 28 country-language combinations involved in the project. LiveWorld also provided rapid scale and response to support Dove’s a SuperBowl commercial for the program. More on Consumer Packaged Goods clients
|Even though an industry is highly regulated, companies still want to gain the benefits of social engagement — learning from their customers and listening/responding to what they have to say. LiveWorld supplies moderation and insight for Pfizer brand Facebook Pages, relying on the LiveWorld platform for efficient process across multiple brands. In such a highly restricted industry as pharmaceutical products, human understanding and judgment are critical ingredients — requiring extensive training on brand, product, regulations, and process. Our moderation manager and moderators work closely with the company, vetting posts according to rules as well as social best practice, and escalating any that demand further company attention. Our social strategy and content programming staff also provide engagement consultation. More on Healthcare & Pharma clients|
|LiveWorld works with eBay on its active website social venues. Supported by our platform’s Moderation Application Suite and Community Center and Ask & Answer technology, LiveWorld moderators monitor community activity 24/7 according to eBay culture and guidelines. Our social strategy and content programming managers perform high-level curation (identifying content for featuring or highlighting), listen and report on community perspectives important to the company, and recommend best practices for community management and development. For a global implementation of 28 instances in 16 countries and 8 languages, we provide community message boards for discussion among buyers and sellers, Ask & Answer boards where members support each other with information and best practice, and groups that allow members to run self-managed community venues. The eBay Answer Center averages a customer response within 20 to 45 minutes compared to 2-3 days for email support. More on Internet clients|
Want more information on how LiveWorld can help your organization create great social customer relationships?
You can reach Jason Liebowitz, Vice-President Sales at 800-301-9507 or here. Contact us for a demo, more information, or just to chat.