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LiveWorld Announces Major New Clients For 2006

Leading online community interactive agency landed over a dozen major new accounts in 2006

San Jose, Calif., January 23, 2007 – LiveWorld, Inc. (OTC Pink Sheets: LVWD.PK), a leading social networking and online customer community agency, announced today its list of new accounts for 2006 included: BlogSafety.com, ClickStar, Coca Cola, IDG, Kraft Foods, Land Rover, The NBA, Tulane University, TV Guide, Verizon and VH1, among others.

"2006 was a great year for us with new clients as well as existing ones," said Peter Friedman, Chairman & CEO of LiveWorld. "Across our range of social networking and community services, from site design and development to hosting to moderation and consulting, each of these clients has advanced their brand by empowering their customers in relationship networks."

"Our clients are truly leaders in their field and marketing innovators. We're proud to help them in the use of social networking to engage, empower, support and learn from their customers."

About LiveWorld
LiveWorld is leading the social marketing industry in creating innovative online communities, which help its clients build loyalty, brand awareness, customer engagement, customer care and business intelligence venues. The company provides Fortune 1000 clients overall social network marketing strategy, brand consulting , community management, design, development and hosting of private-label social network sites, and moderation services for these online communities as well as for any user content site. Applications and moderation services include rich profiles, friends lists, forums, blogs, photo albums, user video, customer support forums, groups and interactive webcasts.

With 20 years of experience, an extensive applications hosting platform, and a track record of delivering over 1 million hours of moderation services, LiveWorld offers its clients a team of experienced community managers and moderators who oversee activity and user content online. LiveWorld deploys its services in more than 60 country-language combinations, and is the trusted partner of leading brands worldwide, including: A&E, The Campbell Soup Company, The Coca Cola Company, eBay, HBO, HSBC, Kraft Foods, LeapFrog, Neutrogena, MINI Cooper USA, , TJX, QVC and many others.

LiveWorld is headquartered in San Jose, California with additional offices in New York City and London. For further information visit www.liveworld.com

"Safe Harbor" Statement Under The Private Securities Litigation Reform Act:

This press release may contain forward-looking information concerning LiveWorld's plans, objectives, future expectations, forecasts and prospects. These statements may include those regarding LiveWorld's current or future financial performance including but not limited to lists of clients, revenue and profit, use of cash, investments, relationships and the actual or potential impact of stock option expense, LiveWorld's efforts to list its securities on the OTCBB, and the results of its product development efforts. Actual results may differ materially from those expressed in the forward looking statements made as a result of, among other things, final accounting adjustments and results, LiveWorld's ability to attract new clients and preserve or expand its relationship with existing clients, LiveWorld's ability to retain and attract high quality employees, including its management staff, the ability to deliver new innovative products in a timely manner, changing accounting treatments, and other risks applicable to the Company. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date hereof, and the Company undertakes no obligation to update these forward-looking statements to reflect subsequent events or circumstances. (See the Company's July 13, 2007 Second Amended Registration Statement on Form 10-SB for a list that includes other possible risk factors.)

© 2008 LiveWorld, Inc. all rights reserved