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LiveWorld Announces Selection by the Aspen Institute to Provide Online Social Network Community

Dialogue based non-profit chooses LiveWorld to bring the dialogue online

SAN JOSE, Calif, May 16, 2007 -- LiveWorld, Inc. (OTC Pink Sheets: LVWD.PK www.liveworld.com), a leading online social networking and community agency, announced today that the Aspen Institute has selected LiveWorld as provider for its online social network and community.

The new community launched in February 2007 for the Institute's Socrates Society program and is expected to roll out to other programs over the course of 2007 and 2008.

"For more than 50 years the Aspen Institute has brought together business, government, academic and science leaders to create dialogues that can meaningfully better our world," said Walter Isaacson, president and CEO of the Aspen Institute. "With LiveWorld's community solutions we hope to expand the dialogue and strengthen the connection among leaders across our various constituencies."

"The Aspen Institute is the essence of creating value and solutions by connecting people with dialogue, in part for collaborative thinking and in part to just recognize that we're all just people," said Peter Friedman, chairman & CEO, LiveWorld. "They are the perfect fit for online conversation, community and social networking and how to leverage these solutions to better our world."

About LiveWorld, Inc.
LiveWorld (OTC Pink Sheets: LVWD.PK, www.liveworld.com) is a leading interactive marketing agency specializing in white label online social networks and communities for Fortune 1000 companies.

LiveWorld designs, builds, application hosts, moderates and community manages social networks, blogs, user video and community sites for its clients, as well as providing overall social network strategy and brand consulting. Among the unique benefits LiveWorld offers its customers is a team of experienced moderators, who oversee the activity and user content on LiveWorld, client and third party provided sites. LiveWorld deploys it services in over 30 country-language combinations.

With twenty years of experience, an extensive applications hosting platform, and a track record of delivering over 1 million hours of moderation services, LiveWorld is the trusted partner of leading brands worldwide, including: America Online, A&E Television Networks, AOL UK, The Aspen Institute. BEA Systems, BlogSafety.com, Breast Cancer.org, eBay, The Campbell Soup Company, Discovery Communications, HBO, IDG, Intel, JumpTheShark.com, Kraft Foods, Land Rover, Match.com, Mattel, MINI Cooper USA, MTV, The NBA, QVC, Tulane University, TV Guide and Verizon. Agency relationships have included AKQA (consumer packaged goods client), AOL Media (Dove, Target, media clients), Beamland (MINI Cooper), Euro RSCG (Campbells, MIN Cooper), Hill, Holiday, Connors, Cosmopulos (financial services client), Ogilvy (Dove, Mattel), Questus (Verizon), and Wunderman UK (Land Rover).

About LiveWorld
LiveWorld is leading the social marketing industry in creating innovative online communities, which help its clients build loyalty, brand awareness, customer engagement, customer care and business intelligence venues. The company provides Fortune 1000 clients overall social network marketing strategy, brand consulting , community management, design, development and hosting of private-label social network sites, and moderation services for these online communities as well as for any user content site. Applications and moderation services include rich profiles, friends lists, forums, blogs, photo albums, user video, customer support forums, groups and interactive webcasts.

With 20 years of experience, an extensive applications hosting platform, and a track record of delivering over 1 million hours of moderation services, LiveWorld offers its clients a team of experienced community managers and moderators who oversee activity and user content online. LiveWorld deploys its services in more than 60 country-language combinations, and is the trusted partner of leading brands worldwide, including: A&E, The Campbell Soup Company, The Coca Cola Company, eBay, HBO, HSBC, Kraft Foods, LeapFrog, Neutrogena, MINI Cooper USA, , TJX, QVC and many others.

LiveWorld is headquartered in San Jose, California with additional offices in New York City and London. For further information visit www.liveworld.com

"Safe Harbor" Statement Under The Private Securities Litigation Reform Act:

This press release may contain forward-looking information concerning LiveWorld's plans, objectives, future expectations, forecasts and prospects. These statements may include those regarding LiveWorld's current or future financial performance including but not limited to lists of clients, revenue and profit, use of cash, investments, relationships and the actual or potential impact of stock option expense, LiveWorld's efforts to list its securities on the OTCBB, and the results of its product development efforts. Actual results may differ materially from those expressed in the forward looking statements made as a result of, among other things, final accounting adjustments and results, LiveWorld's ability to attract new clients and preserve or expand its relationship with existing clients, LiveWorld's ability to retain and attract high quality employees, including its management staff, the ability to deliver new innovative products in a timely manner, changing accounting treatments, and other risks applicable to the Company. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date hereof, and the Company undertakes no obligation to update these forward-looking statements to reflect subsequent events or circumstances. (See the Company's July 13, 2007 Second Amended Registration Statement on Form 10-SB for a list that includes other possible risk factors.)

© 2008 LiveWorld, Inc. all rights reserved