Strategic Services
Developing a vital online community that makes business sense takes more than just great technology. That’s why we offer the expertise built from our experience creating, managing, assessing and re-invigorating communities:
Strategic Consulting
Could you benefit from a focused consulting project to define an overall community strategy? Do you have issues with your current community that are taking it off its strategic track? LiveWorld’s social strategy consultants – each with 20 years (yes, 20 years) experience in online community building and community management, can help. In a constantly changing social media landscape, our decades of experience ensure you have a partner to help you respond and lead to a world that will surely keep changing.
We can help you frame your social strategy as you look across the entire social media landscape—from a destination brand community on your site, to Facebook brand Pages, to Twitter strategies, to content placement and/or participation on other sites where your customers are already getting together.
In our consulting workshops, we work with you on the cultural underpinnings critical for successful online community—how people express themselves, connect with others, and get and give attention. We help you create an integrated social marketing strategy across all your outreach efforts. And we focus on a brand participation strategy—how you plan to communicate with people, who will do it, when and why.
Community Relations Management
What’s the goal of your community? Lower cost of acquisition? Better customer support? Greater brand involvement?
We’ve created online communities for some of the world’s best-known brands. Along the way, we’ve discovered how to roll out and sustain communities to meet a wide range of objectives. Tapping our knowledge of these best practices, our social strategists and community relations management team help you plan the marketing strategy you’ll use to reach those goals through wise community management.
Experience has shown us that communities develop best when supported by clear goals, programming, and hands-on expertise of seasoned strategists. Our community managers understand your goals, spend time in your community, and help you to foster the cultural environment you envision.
Contact us today to discuss your social strategy needs for building community.