Facebook has unveiled a slew of changes to its platform and the user experience over the past week, including the major announcements and launches at last week’s f8 conference. What does it all mean for brands? Here’s our walkthrough of the most relevant changes.
(more...)Referring to social media crisis prevention recommendations made in the Altimeter Report on Social Business Readiness, this post describes how LiveWorld moderation services can help companies with 24/7 monitoring of customer activity across the social media landscape.
(more...) 
Pixels & Pills interviews LiveWorld Sales VP Jay Bryant about how pharma companies are marketing and communicating through social media.
(more...) 
LiveWorld analyzed 5 pharma Facebook Pages over a 3-month period and found that less than 2 percent of fan comments mentioned adverse events. See the rest of our findings.
(more...) 
The way that relationship marketing and social media work is in layers or concentric circles. We use a party metaphor to explain.
(more...)
