Scott Monty’s take on the Ford Explorer Facebook Reveal
Scott Monty explains how Ford successfully integrated Facebook into its marketing campaign for the recent 2011 Explorer reveal.
(more...)When can outsourcing help you communicate with customers?
Jenna Woodul explains when brands should consider outsourcing community management, moderation, and other social media responsibilities.
(more...)LiveWorld SXSW 2011 session proposal: ‘Social media FAIL’
LiveWorld senior community manager Mark Williams has proposed a “Social Media FAIL” workshop for the 2011 SXSW Interactive festival. Check out the session description, and then cast your vote!
(more...)Facebook strategy: How to update your Page when sidebar Boxes go away
As of August 23, Facebook will no longer support sidebar Boxes on Pages. We analyze what this news means for brands, and how they should update their Pages for the new design.
(more...)Stirring Facebook Page engagement with good questions
What’s a sure-fire way to get engagement going with your fans on a stagnant Facebook Page? Ask them interesting questions. Here are five examples.
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