Creating social media experiences people love.
This global retail leader has more than 4,000 local store Facebook pages in the U.S., in addition to its corporate page and presence in other social channels. The retailer wanted to scale its social media program to reach tens of millions of customers and address hundreds of thousands of user-generated comments per month. The marketers at this company also needed to protect the brand, build customer loyalty, drive traffic to stores and web sites, manage customer service, and gain insight. The company relied on LiveWorld to cost-effectively oversee this massive social presence with quality and scaled moderation services, along with high-impact engagement services.