Liveworld
Challenge: Patients can exhibit a lack of engagement in their own treatment.
Solution: Spark social engagement and foster online communities – educating patients on ways to take an active role in treatment.
Challenge: Brand message is not resonating in a cluttered, noisy marketplace.
Solution: Out-of-the-box digital solutions break through the clutter and build awareness.
Challenge: Multiple vendors create inconsistency, management stress and audit issues.
Solution: Establish company-wide compliance through operational processes and playbooks
Challenge: User-generated content opens the door for reportable adverse events, FDA warnings and marketing suppression.
Solution: An effective system of content management and reporting delivers 24/7 coverage, scale, and audit tracking.
Challenge: It’s difficult to convince doctors to consider alternate treatment and write a different prescription.
Solution: Peer-to-peer engagement on social media drives credibility and boosts script lift.
Challenge: Healthcare providers are bombarded with messages and have little time to research new treatments.
Solution: An insights-based strategy determines messaging that will best resonate with HCPs.