LiveWorld is a social content marketing company providing moderation, insight and engagement. A trusted partner to the world’s largest brands, LiveWorld provides a competitive advantage through management of user content, amplifying brand presence and increasing customer loyalty. Kevin Price talks to LiveWorld’s Chairman and CEO, Peter Friedman, to find out more about the company. What differentiates LiveWorld from other similar companies? How do large brands deal with social media? Learn the answers to the questions — and more — in this Price of Business interview. Listen now!