Inspiration for Digital Marketing & Social Media
Leading a Networked World
Leading a networked world, by Peter Friedman. Click here to download the article.
Read moreThe High Value Of Facebook, Engagement Brand Building
This blog post is an extract from the Huffington Post’s article “A Different View: Why Facebook Is Worth More & Wall Street Is Wrong“ written by Peter Friedman Facebook is bringing new and greater value for consumers and marketers through innovative models of engagement brand building. Critics, ranging from the advertising to tech to Wall […]
Read moreSocial Media Command Centers: A Business Decision-Driven Model
At LiveWorld, we define a social media command center as an organized set of people and work flow to monitor, report on, escalate, respond, and engage on one or more social media venues.
Read moreMarketing Revolution: Driven by Users on Twitter & Facebook
LiveWorld views this convergence as being less about the three categories of paid, owned, and earned coming together as it is about earned taking a dominant position in the paid and owned formats.
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