Strategy, advice, and inspiration for digital marketing and social media experts

Tara Hunt on customer service by brands on Twitter

September 28, 2009
Posted by: Matthew Hammer, VP- Marketing

Written by former LiveWorld employee, @BryanPerson. Earlier this month I posted about a Social Media Breakfast Ottawa presentation from Tara Hunt, who suggested that the customer-service successes of Comcast may be overblown. Following the breakfast, I also sat down with Tara for a video interview that included some questions about her Comcast remarks. SHOW NOTES * […]

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Audio: Mark Williams on CLS '09 and managing developer communities

July 23, 2009
Posted by: Matthew Hammer, VP- Marketing

Written by former LiveWorld employee, @BryanPerson. The main drawback of working remotely is that I can’t connect face-to-face on a more regular basis with my co-workers, like Mark Williams (at right in the above screenshot). Mark is a senior community manager at LiveWorld who’s been in the business of managing online communities for a decade. Listen […]

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Audio: Chrystie Hill at the 2008 Online Community Summit

October 15, 2008
Posted by: Matthew Hammer, VP- Marketing

This is the first in a series of conversations that recorded at the 2008 Online Community Summit, held in Sonoma, California on October 9-10, 2008. (Written by former LiveWorld employee, @BryanPerson) Chrystie Hill is the director of community services for WebJunction.org, a professional-development and social-networking community for library staff. She also blogs at Libraries Build Communities. In our […]

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Audio: Peter Kim on social media marketing

October 7, 2008
Posted by: Matthew Hammer, VP- Marketing

Written by former LiveWorld employee, @BryanPerson Peter Kim generally isn’t afraid to stir things up, and today was no exception. Peter led a spirited discussion this morning about the value of social media marketing at Austin’s third Social Media Breakfast, a monthly breakfast event I co-organize with Dell’s Amie Paxton. Some questions Peter had us thinking […]

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