Strategy & Inspiration for Digital Marketing & Social Media Experts

July 2024 Social Media Trends: Essential Insights For Marketers

August 1, 2024
Posted by: Reagan Castleman, Social Media Manager

August is here, and while we’re gearing up for the spooky season, there’s nothing scary about the latest social media updates. Here’s what’s new across major platforms this month.  Meta  Meta continues to innovate, particularly with AI enhancements and ad capabilities:  Legal Scrutiny: The EU Commission claims Meta’s ad-free subscription violates the DMA.  AI Labeling […]

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Essential Social Media Updates for June 2024: Key Insights for Marketers

July 2, 2024
Posted by: Reagan Castleman, Social Media Manager

As we move through 2024, the social media landscape is continuing to evolve, with platforms introducing new features, addressing legal challenges, and integrating AI. Here’s a look at the latest updates from major social media platforms in June 2024.  Meta: Dominating the Charts and Navigating Regulations  Meta continues to lead the social media world with […]

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Pharma Influencer Marketing: Building Trust & Reaching New Audiences

June 21, 2024
Posted by: Rishi Kadiwar, VP Strategy- DTC

Navigating the world of healthcare marketing can be tough, especially when it comes to rare diseases. Pharma marketers working on rare disease brands face unique challenges, from reaching small patient populations to raising awareness about uncommon conditions. But here’s the good news: influencer marketing can be a game-changer. In fact, your organization is likely already […]

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Social Media News and Platform Updates: May 2024

June 7, 2024
Posted by: Reagan Castleman, Social Media Manager

May has brought significant changes across the social media landscape, with platforms rolling out new features and tools to enhance user engagement and integrate more advanced technologies. Here’s a roundup of the latest updates:  Meta  Enhanced AI Creation Tools: Meta has introduced new AI-driven tools for Facebook and Instagram ads, including image generation, image expansion, […]

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